Datenschutz

1. Was machen wir?

Die Swiss Exams GmbH (Zürcherstrasse 46, 8400 Winterthur) betreibt diese Website (nachfolgend „wir“ genannt). Auf dieser Website können Sie sich über unsere Organisation informieren, unsere Online-Dienste nutzen und mit uns Kontakt aufnehmen.
Der Schutz Ihrer persönlichen Daten ist uns ein wichtiges Anliegen. In dieser Datenschutzerklärung informieren wir Sie transparent und verständlich darüber, welche Daten wir über unsere Website erheben und wie wir damit umgehen.

2. Worüber informieren wir?

Welche Daten sind gesammelt auf dieser Website;
Unter welchen Bedingungen wir verarbeiten deine Daten und wofür Zweck;
Wie lange wir halten deine Daten;
Wenn eine Weitergabe an Dritte zulässig ist;
Wie wir Ihre Daten verarbeiten („einzelne Datenverarbeitungsvorgänge“);
Wann und wie Sie Widerspruch einlegen können zur Datenverarbeitung;
Welche Rechte haben Sie? haben und wie du kann sie ausüben.

3. Begriffsdefinitionen

3.1 Was sind personenbezogene Daten?

Personenbezogene Daten (im Folgenden auch „§“) sind alle Informationen, die sich auf eine identifizierte oder identifizierbare natürliche Person beziehen. Hierzu zählen beispielsweise Name, Adresse, Geburtsdatum, E-Mail-Adresse oder Telefonnummer. Auch Daten über persönliche Vorlieben wie Freizeitaktivitäten oder Mitgliedschaften zählen zu den personenbezogenen Daten.

3.2 Welche personenbezogenen Daten bedürfen eines besonderen Schutzes?

Daten zu religiösen, weltanschaulichen, politischen oder gewerkschaftlichen Ansichten oder Aktivitäten; Als besonders schützenswerte personenbezogene Daten gelten Daten zum Gesundheitszustand und ggf. Informationen zu behördlichen oder strafrechtlichen Verfolgungen und Sanktionen sowie Daten zu Sozialhilfemaßnahmen. Soweit erforderlich und angemessen, können wir besonders schützenswerte personenbezogene Daten anfordern und verarbeiten. In diesem Fall unterliegt ihre Verarbeitung einer strengeren Geheimhaltung.

3.3 Was ist die Verarbeitung personenbezogener Daten?

Unter Verarbeitung versteht man jeden Umgang mit personenbezogenen Daten, unabhängig von den eingesetzten Mitteln und Verfahren, insbesondere das Erheben, Speichern, Aufbewahren, Verwenden, Verändern, Offenlegen, Archivieren, Löschen oder Vernichten von Daten.

3.4 Was bedeutet die Weitergabe personenbezogener Daten?

Hierbei handelt es sich um die Übermittlung oder Bereitstellung personenbezogener Daten, z. B. die Veröffentlichung oder Offenlegung an Dritte.

4. Wie können Sie uns kontaktieren?

Wenn Sie Fragen oder Bedenken zum Schutz Ihrer Daten durch uns haben, können Sie sich jederzeit per E-Mail an uns wenden info@swiss-exams.ch. Verantwortlicher für die Datenverarbeitung über diese Website ist:

Swiss Exams GmbH
Zürcherstraße 46
8400 Winterthur

5. Bleibt unsere Datenschutzerklärung immer gleich?

Wir können diese Datenschutzrichtlinie jederzeit ändern. Die Änderungen werden auf dieser Website veröffentlicht, Sie werden nicht gesondert darüber informiert.

6. Allgemeine Grundsätze

6.1 Welche Daten erheben wir von Ihnen und von wem erhalten wir diese Daten?

Wir verarbeiten in erster Linie personenbezogene Daten, die Sie uns mitteilen oder die wir im Rahmen des Betriebs unserer Website erheben. Wir können personenbezogene Daten über Sie auch von Dritten erhalten. Dies können folgende Kategorien sein:

Personenstammdaten (Name, Adresse, Geburtsdaten etc.);
Kontaktinformationen (Handynummer, E-Mail-Adresse usw.);
Finanzdaten (z. B. Kontodaten);
Online-Kennungen (z. B. Cookie-Kennung, IP-Adressen);
Standort- und Verkehrsdaten;
Ton- und Bildaufzeichnung;
besonders sensible Daten (z. B. biometrische Daten oder Informationen zu Ihrer Gesundheit).

6.2 Unter welchen Voraussetzungen verarbeiten wir Ihre Daten?

Wir verarbeiten Ihre Daten nach Treu und Glauben und gemäß den in dieser Datenschutzerklärung dargelegten Zwecken. Wir achten auf eine transparente und verhältnismäßige Verarbeitung.

Sollten wir ausnahmsweise nicht in der Lage sein, diese Grundsätze einzuhalten, kann die Datenverarbeitung dennoch rechtmäßig sein, da eine Rechtfertigung vorliegt. Die Begründung lautet insbesondere:

Ihre Einwilligung;
die Durchführung eines Vertrages oder vorvertraglicher Maßnahmen;
unsere berechtigten Interessen, es sei denn, Ihre Interessen überwiegen.

6.3 Wie können Sie Ihre Einwilligung widerrufen?

Sofern Sie uns eine Einwilligung zur Verarbeitung Ihrer personenbezogenen Daten für bestimmte Zwecke erteilt haben, verarbeiten wir Ihre Daten im Rahmen dieser Einwilligung, sofern uns keine anderweitige Rechtfertigung vorliegt.

Sie können Ihre Einwilligung jederzeit per E-Mail an die im Impressum angegebene Adresse widerrufen. Eine bereits erfolgte Datenverarbeitung bleibt hiervon unberührt.

6.4 In welchen Fällen dürfen wir Ihre Daten an Dritte weitergeben?

Prinzip
Für die Verarbeitung Ihrer Daten müssen wir möglicherweise die Dienste Dritter oder verbundener Unternehmen in Anspruch nehmen. Wir stellen vertraglich sicher, dass Dritte und verbundene Unternehmen die Anforderungen des Datenschutzes einhalten. Es kann auch erforderlich sein, dass wir Ihre Daten an Behörden weitergeben. Wir geben Ihre personenbezogenen Daten nur weiter, wenn:

Sie haben zugestimmt;
dies zur Erfüllung des Vertrages bzw. zur Durchführung vorvertraglicher Maßnahmen sowie zur Durchsetzung unserer Rechte erforderlich ist;
es besteht eine gesetzliche Verpflichtung dazu;
wir haben ein berechtigtes Interesse daran und Ihre gegenteiligen Interessen überwiegen nicht unsere.

Überweisung ins Ausland
Unter Umständen kann es im Rahmen der Bestellabwicklung zu einer Übermittlung Ihrer personenbezogenen Daten an Unternehmen im Ausland kommen. Diese Unternehmen sind im gleichen Umfang zum Datenschutz verpflichtet wie wir selbst. Die Übertragung kann weltweit erfolgen.

Sollte das Datenschutzniveau nicht dem im EWR-Raum entsprechen, führen wir eine vorherige Risikobewertung durch und stellen vertraglich sicher, dass das gleiche Schutzniveau wie im EWR-Raum gewährleistet ist (z. B. durch den neuen Standardvertrag). Klauseln der EU-Kommission oder sonstige gesetzlich vorgeschriebene Maßnahmen). Sollte unsere Risikoeinschätzung negativ ausfallen, ergreifen wir zusätzliche technische Maßnahmen zum Schutz Ihrer Daten. Sie können auf die Standardvertragsklauseln der EU-Kommission zugreifen Hier.

6.5 Wie lange bewahren wir Ihre Daten auf?

Wir speichern personenbezogene Daten nur so lange, wie es zur Erfüllung der einzelnen Zwecke, für die die Daten erhoben wurden, erforderlich ist.

Daten, die wir bei Ihrem Besuch unserer Website speichern, werden zwölf Monate lang gespeichert. Eine Ausnahme bilden Analyse- und Trackingdaten, die länger aufbewahrt werden können.

Wir speichern Vertragsdaten länger, da wir hierzu aufgrund gesetzlicher Vorschriften verpflichtet sind. Insbesondere müssen wir Geschäftskommunikation, abgeschlossene Verträge und Buchhaltungsunterlagen bis zu 10 Jahre lang aufbewahren. Soweit wir diese Daten von Ihnen zur Erbringung der Leistungen nicht mehr benötigen, werden die Daten gesperrt und nur noch für buchhalterische und steuerliche Zwecke verwendet.

6.6 Wie schützen wir Ihre Daten?

Wir werden Ihre Daten sicher aufbewahren und alle angemessenen Maßnahmen ergreifen, um Ihre Daten vor Verlust, Zugriff, Missbrauch oder Änderung zu schützen.

Unsere Vertragspartner und Mitarbeiter, die Zugriff auf Ihre Daten haben, sind zur Einhaltung der datenschutzrechtlichen Bestimmungen verpflichtet. In manchen Fällen kann es erforderlich sein, dass wir Ihre Anfragen an mit uns verbundene Unternehmen weitergeben. Auch in diesen Fällen werden Ihre Daten vertraulich behandelt.

Wir verwenden innerhalb unserer Website das SSL-Verfahren (Secure Socket Layer) in Verbindung mit der jeweils höchsten Verschlüsselungsstufe, die von Ihrem Browser unterstützt wird.

6.7 Welche Rechte haben Sie?

Recht auf Information
Sie können jederzeit Auskunft über die von uns über Sie gespeicherten Daten verlangen. Wir bitten Sie, Ihr Auskunftsbegehren zusammen mit einem Identitätsnachweis an zu richten info@swiss-exams.ch.

Sie haben außerdem das Recht, Ihre Daten in einem gängigen Dateiformat zu erhalten, wenn wir Ihre Daten automatisiert verarbeiten und wenn

Sie haben Ihre Einwilligung zur Verarbeitung dieser Daten erteilt; oder
Sie haben Daten im Zusammenhang mit dem Abschluss oder der Abwicklung eines Vertrages offengelegt.

Wir können die Bereitstellung von Informationen oder Daten einschränken oder verweigern, wenn dies im Widerspruch zu unseren gesetzlichen Verpflichtungen, unseren eigenen berechtigten Interessen, öffentlichen Interessen oder den Interessen Dritter steht.

Für die Bearbeitung Ihrer Anfrage gilt die gesetzliche Bearbeitungsfrist von 30 Tagen. Aufgrund einer großen Anzahl an Anfragen, aus rechtlichen oder technischen Gründen oder weil wir detailliertere Informationen von Ihnen benötigen, können wir diesen Zeitraum jedoch verlängern. Über die Fristverlängerung werden Sie rechtzeitig, mindestens in Textform, informiert.

Löschung und Berichtigung
Sie haben jederzeit die Möglichkeit, die Löschung oder Berichtigung Ihrer Daten zu verlangen. Wir können den Antrag ablehnen, wenn gesetzliche Vorschriften uns zu einer längeren oder unveränderten Speicherung der Daten verpflichten oder ein zulässiger Umstand Ihrem Wunsch entgegensteht.

Bitte beachten Sie, dass die Ausübung Ihrer Rechte unter Umständen im Widerspruch zu vertraglichen Vereinbarungen stehen und entsprechende Auswirkungen auf die Vertragsdurchführung haben kann (z. B. vorzeitige Vertragsbeendigung oder Kostenfolgen).

Klage
Wenn Sie von der Verarbeitung personenbezogener Daten betroffen sind, haben Sie das Recht, Ihre Rechte gerichtlich durchzusetzen oder eine Anzeige bei der zuständigen Aufsichtsbehörde zu erstatten. Die zuständige Aufsichtsbehörde in der Schweiz ist der Eidgenössische Datenschutz- und Öffentlichkeitsbeauftragte: http://www.edoeb.admin.ch.

7. Einzelne Datenverarbeitungsvorgänge

7.1 Bereitstellung der Website und Erstellung von Logfiles

Welche Informationen erhalten wir und wie nutzen wir sie?
Durch den Besuch dieser Website werden bestimmte Daten automatisch auf unseren Servern oder auf Servern von Diensten und Produkten, die wir beziehen und/oder installieren, zu Zwecken der Systemadministration, zu Statistik- oder Sicherungszwecken oder zu Nachverfolgungszwecken gespeichert. Diese sind:

der Name Ihres Internetdienstanbieters;
ihre IP-Adresse (unter bestimmten Umständen);
die Version Ihrer Browsersoftware;
das Betriebssystem des Computers, mit dem auf die URL zugegriffen wird;
Datum und Uhrzeit des Zugriffs;
die Webseite, von der aus Sie die URL besuchen;
die Suchbegriffe, mit denen Sie die URL gefunden haben.

Warum dürfen wir diese Daten verarbeiten?
Diese Daten sind nicht einer bestimmten Person zuordenbar und eine Zusammenführung dieser Daten mit anderen Datenquellen erfolgt nicht. Die Speicherung in Logfiles erfolgt, um die Funktionsfähigkeit der Website sicherzustellen und die Sicherheit unserer informationstechnischen Systeme sicherzustellen. Dies ist unser berechtigtes Interesse

Wie können Sie die Datenerfassung verhindern?
Die Daten werden nur so lange gespeichert, wie es zur Erreichung des Zweckes ihrer Erhebung erforderlich ist. Dementsprechend werden die Daten nach Ende jeder Sitzung gelöscht. Die Speicherung der Logfiles ist für den Betrieb der Website zwingend erforderlich, Sie haben daher keine Widerspruchsmöglichkeit.

7.2 Tracking-Pixel

Wie funktionieren Tracking-Pixel?
Wir können auf unserer Website Tracking-Pixel verwenden. Tracking-Pixel werden auch als Web-Beacons bezeichnet. Bei Zählpixeln – auch von Dritten, deren Dienste wir nutzen – handelt es sich um kleine, meist unsichtbare Bilder, die beim Besuch unserer Website automatisch abgerufen werden. Mit Zählpixeln können dieselben Informationen erfasst werden wie mit Server-Logfiles. Wir verwenden sie zu den gleichen Zwecken wie Logfiles – Sie können die Datenerhebung nicht verhindern.

7.3 Bewertungen

In einigen Fällen werden Ihre personenbezogenen Daten automatisiert verarbeitet, um bestimmte persönliche Aspekte zu bewerten.

Solche Auswertungen werden von uns insbesondere dazu genutzt, Sie gezielt über bestimmte Leistungen oder Produkte von uns informieren und beraten zu können. Zu diesem Zweck nutzen wir Auswertungstools, dank derer wir bedarfsgerecht kommunizieren und entsprechende Werbemaßnahmen, einschließlich Markt- und Meinungsforschung, ergreifen können.

7.4 Kontakt

Email
Welche Informationen erhalten wir und wie nutzen wir sie?
Sie haben die Möglichkeit, uns per E-Mail zu kontaktieren. Bei Ihrer Kontaktaufnahme per E-Mail werden folgende Daten verarbeitet:

E-Mail-Adresse;
Inhalt, Betreff und Datum Ihrer E-Mail;
Die von Ihnen angegebenen Kontaktdaten (z. B. Name, ggf. Telefonnummer, Adresse).

Warum dürfen wir diese Daten verarbeiten?
Ihre Angaben werden zum Zwecke der Bearbeitung der Anfrage sowie für den Fall von Anschlussfragen gespeichert. Als Rechtfertigung hierfür dienen vorvertragliche Maßnahmen oder unser berechtigtes Interesse an der Bearbeitung der Anfrage.

Sicherheitshinweis
Wir weisen darauf hin, dass E-Mails auf dem Übertragungsweg unbefugt und unbemerkt mitgelesen oder verändert werden können. Der Spamfilter kann E-Mails ablehnen, wenn diese anhand bestimmter Merkmale als Spam identifiziert werden.

7.5 Erfolgs- und Reichweitenmessung

Wie funktioniert die Erfolgs- und Reichweitenmessung?
Unsere Benachrichtigungen und Mitteilungen können Weblinks oder Tracking-Pixel enthalten, die aufzeichnen, ob eine einzelne Kommunikation geöffnet wurde und welche Weblinks angeklickt wurden. Solche Weblinks und Tracking-Pixel können auch die Nutzung von Benachrichtigungen und Mitteilungen personenbezogen verfolgen.

Warum dürfen wir diese Daten verarbeiten?
Wir benötigen diese statistische Erfassung der Nutzung zur Erfolgs- und Reichweitenmessung, um Benachrichtigungen und Mitteilungen basierend auf den Bedürfnissen und Lesegewohnheiten der Empfänger effektiv und nutzerfreundlich sowie dauerhaft, sicher und zuverlässig anbieten zu können.

7.6 Cookies

Wie funktionieren Cookies?
Unsere Website verwendet Cookies. Bei Cookies handelt es sich um Datensätze, die beim Besuch unserer Website mit Hilfe des Browsers auf dem Betriebssystem Ihres Endgeräts gespeichert werden. Cookies richten auf Ihrem Rechner keinen Schaden an und enthalten keine Viren.

Welche Informationen erhalten wir und wie nutzen wir sie?
Die meisten der von uns verwendeten Cookies sind so genannte „Session-Cookies“. Sie werden nach Ende Ihres Besuchs automatisch gelöscht. Andere Cookies bleiben auf Ihrem Endgerät gespeichert, bis Sie diese löschen. Diese Cookies ermöglichen es uns, Ihren Browser beim nächsten Besuch wiederzuerkennen. Dadurch können wir bestimmte Einstellungen (z. B. Spracheinstellungen oder Standortinformationen) speichern, sodass Sie diese bei einem erneuten Besuch der Website nicht erneut eingeben müssen.

Warum dürfen wir Cookies verwenden?
Wir verwenden Cookies, um unsere Website nutzerfreundlicher, effektiver und sicherer zu machen. Der Einsatz von Cookies und die Verarbeitung Ihrer Daten in diesem Zusammenhang erfolgt auf Grundlage unserer berechtigten Interessen an den oben genannten Zwecken

Wie können Sie die Datenerfassung durch Cookies verhindern?
Die Cookies werden auf Ihrem Computer gespeichert. Sie haben daher die volle Kontrolle über die Verwendung der Cookies. Sie können diese vollständig löschen oder die Übertragung durch eine Änderung der Einstellungen in Ihrem Browser deaktivieren oder einschränken. Bei der Deaktivierung von Cookies für unsere Website können möglicherweise nicht mehr alle Funktionen der Website vollumfänglich genutzt werden.

Publisher
Automattic

Description
WooCommerce is a store extension for the WordPress operating system. It enables products to be sold online in a store.

Link to privacy policy
https://automattic.com/privacy/

What data is collected?
Payment information of the user. The shopping cart of the user

Purpose of data collection
To enable the purchase.

Cookies:

Name	Lifetime	Description
woocommerce_cart_hash	Session	A cookie contains information that is used to identify the client and the expiry time of the session.
woocommerce_items_in_cart	Session	Helps WooCommerce to recognize when the content/data of the shopping cart has changed.
wp_woocommerce_session_	2 days	Add a unique code to each customer so they know where to find each customer’s shopping cart details in the database.
woocommerce_recently_viewed	Session	Session cookies that support the “Recently viewed products” widget.
shop_display	n.a.	The cookie is needed to check how the user wants the item to be displayed on the client side when browsing the store.
tk_ai	n.a.	Collect internal metrics of user activity. Used to improve the user experience.
wp_woocommerce_session_.*	n.a.	A cookie contains information that is used to identify the client and the expiry time of the session.
wc_cart_hash_*	Session	Saves the contents of the shopping cart.
wc_fragments_*	Session	This cookie contains the length of time a service can store and/or read certain data from your computer using a cookie, pixel, API, cookie-less tracking or other resources.
off_canvas_*	Session

Legal basis
Switzerland: Art. 45c (b) TCA, Art. 17 sentence 1 a) DSG

Place of processing
{company_location}

Publisher
Cloudflare Inc.

Description
Cloudflare’s bots product identifies and mitigates automated traffic to protect your website from malicious bots. Cloudflare places the __cf_bm cookie on end-user devices visiting customer websites that are protected by Bot Management or Bot Fight Mode. These robot solutions require the __cf_bm cookie to function properly.

Link to privacy policy
https://www.cloudflare.com/privacypolicy/

What data is collected?
IP address; Device operating system; Referrer URL; Website name; Device type; Date and time of the request; Requesting provider; System configuration information; Name and URL of the retrieved file; Amount of data transferred; Status information; Time of the server request

Purpose of data collection
Optimization; Service improvement; Reduce bandwidth usage; Tag management; Cloud computing; Website Security; Saving and loading ad content; Activate downloads; Remarketing; Collecting royalties; Answering user queries; Call conversions; Provide service; Product search; Push notifications

Cookies:

Name	Lifetime	Description
_cf_bm	30 minutes	This cookie is set by Cloudflare. This cookie is used to support Cloudflare Bot Management.
__cflb
cf_ob_info	No information available.	The cf_ob_info cookie instructs Cloudflare to retrieve the requested resource from the Always Online cache on the specified port
cf_use_ob	No information available.	This cookie instructs Cloudflare to retrieve the requested resource from the Always Online cache on the specified port.
__cfruid	Session	This cookie is part of Cloudflare’s services, including load balancing, providing website content and providing DNS connections for website operators.
cf_clearance	30 minutes	This cookie is set by Cloudflare-protected websites that display captchas or hosting challenges. This cookie stores proof that the challenge was successful.
__cf_bm	1 minute	Cloudflare’s bots product identifies and mitigates automated traffic to protect your website from malicious bots. Cloudflare places the __cf_bm cookie on end-user devices visiting customer websites that are protected by Bot Management or Bot Fight Mode. These robot solutions require the __cf_bm cookie to function properly.
LS_CSRF_TOKEN	2 years	Cloudflare uses this cookie to identify trusted web traffic.
cf_chl_rc_ni	1 minute	This cookie is used to check whether the Cloudflare Edge server supports cookies. If you see it, you can delete it.
cf_chl_2	1 minute	This cookie is used to check whether the Cloudflare Edge server supports cookies. If you see it, you can delete it.
cf_chl_cc_*	1 minute	Cloudflare uses these cookies to perform Javascript or Captcha challenges. They are not used to track or go beyond the challenge. They can be deleted during the display.
_cfuvid	n.a.	n.a.

Legal basis
Switzerland: Art. 45c (b) TCA, Art. 17 sentence 1 a) DSG

Place of processing
United States of America, European Union

Publisher
Cloudflare Inc.

Link to privacy policy
https://www.cloudflare.com/privacypolicy/

Cookies:

Name	Lifetime	Description
_cf_bm	30 minutes	This cookie is set by Cloudflare. This cookie is used to support Cloudflare Bot Management.
__cflb
cf_ob_info	No information available.	The cf_ob_info cookie instructs Cloudflare to retrieve the requested resource from the Always Online cache on the specified port
cf_use_ob	No information available.	This cookie instructs Cloudflare to retrieve the requested resource from the Always Online cache on the specified port.
__cfruid	Session	This cookie is part of Cloudflare’s services, including load balancing, providing website content and providing DNS connections for website operators.
cf_clearance	30 minutes	This cookie is set by Cloudflare-protected websites that display captchas or hosting challenges. This cookie stores proof that the challenge was successful.
__cf_bm	1 minute	Cloudflare’s bots product identifies and mitigates automated traffic to protect your website from malicious bots. Cloudflare places the __cf_bm cookie on end-user devices visiting customer websites that are protected by Bot Management or Bot Fight Mode. These robot solutions require the __cf_bm cookie to function properly.
LS_CSRF_TOKEN	2 years	Cloudflare uses this cookie to identify trusted web traffic.
cf_chl_rc_ni	1 minute	This cookie is used to check whether the Cloudflare Edge server supports cookies. If you see it, you can delete it.
cf_chl_2	1 minute	This cookie is used to check whether the Cloudflare Edge server supports cookies. If you see it, you can delete it.
cf_chl_cc_*	1 minute	Cloudflare uses these cookies to perform Javascript or Captcha challenges. They are not used to track or go beyond the challenge. They can be deleted during the display.
_cfuvid	n.a.	n.a.

Legal basis
Switzerland: Art. 45c (b) TCA, Art. 17 sentence 1 a) DSG

Place of processing
United States of America, European Union

Publisher
Papoo Software & Media GmbH

Description
Used to save the cookie consent – which cookies may be set. The status of the cookie settings can be set for you. The data is stored in categories.

Link to privacy policy
https://www.ccm19.de/datenschutzerklaerung.html

Local Storage:

Legal basis
Switzerland: Art. 17 sentence 1 b.2) DSG

Place of processing
Bonn & Falkenstein, Germany

Publisher
Elfsight LLC

Description
Used to implement social platforms on websites. Allows social platforms to track users by assigning them specific identifiers.

Link to privacy policy
https://elfsight.com/privacy-policy/

What data is collected?
Browser information; Cookie information; Internet service provider; IP address; Usage data; Device drive system; Referrer URL; Amount of data transferred; Website interaction

Purpose of data collection
Advertising; Optimization; Consent storage; Service improvement; Personalization; Tag management; Cloud computing; Provision of services; Provide service

Cookies:

Name	Lifetime	Description
__cfduid	0	It is used to secure the service and prevent malicious visitors.
_p_hfp_client_id	24 hours	Used to implement social platforms on websites. Allows social platforms to track users by assigning them specific identifiers.
session_id	0	This is used to prevent widget owner calls from being counted.
elfsight_viewed_recently

Legal basis
Switzerland: Art. 45c (b) TCA, Art. 17 sentence 1 a) DSG

Place of processing
California – San Jose – Cloudflare Inc.

Publisher
Google Ireland Limited

Description
It is a demand-side platform. The tool allows marketers to manage their booking, programmatic and guaranteed programmatic campaigns across display, video, TV, audio and other channels in one place.

Link to privacy policy
https://policies.google.com/privacy?hl=en

What data is collected?
IP address; Geographical location; Cookie ID; Pages viewed; Customer ID; Online identifiers; Clicked ads; Device ID

Purpose of data collection
Advertising; Analysis; Optimization; Marketing

Cookies:

Name	Lifetime	Description
DSID	14 days	It is used to identify logged-in users and to save user settings for personalized advertising.
test_cookie	15 Minuten	It is used to measure visitor behavior after clicking on an ad.
IDE	1 year	It is used to track users across different pages of the website.
ID	1 year	It is used to identify users.

Legal basis
Switzerland: Art. 45c (b) TCA, Art. 17 sentence 1 a) DSG

Place of processing
European Union

Publisher
Google Ireland Limited

Description
Google Analytics is a web analytics tool that helps website owners understand and analyze user interactions on their website. It collects data about website visits, including information about how users arrive at a website (e.g. via search engines, social media or directly), how they navigate the website, which pages they visit and how long they stay on those pages. This information is then presented in various reports that provide insights into user behavior and enable website operators to optimize their website and improve the user experience. The data is also used for personalization and effective targeting of advertisements.

Link to privacy policy
https://business.safety.google/privacy/

What data is collected?
Browser information; Click path; Date and time of the visit; Location information; IP address; Interaction data; Usage data; Device drive system; Device information; Referrer URL; Browser type; Browser language; Screen resolution; JavaScript support; Visited pages; User behavior; Hostname; Visited URL; Downloads; App updates; Purchase activity; Widget interactions; Flash version; IP address; Location information; Devices information; Device information; App updates; JavaScript support; Purchase activities; Browser information;

Purpose of data collection
Personalization; Remarketing; Effective control of advertisements; Analysis and marketing

Cookies:

Name	Lifetime	Description
_ga	24 months	Collection of statistics on the use of the website. (reach measurement)
_gid	24 hours	ID to identify the user within 24 hours of the last activity
_gat_gtag_*	1 minute	This cookie is used to distinguish users.
_gac_*	90 days	This cookie contains information about the ad you clicked on.
_gat*	1 minute	This is used to limit the request rate.
_dc_gtm_*	1 minute	This is used to distinguish computer users.
IDE	1 year	With this ID, Google can identify users across different websites and domains and show them personalized advertising.
AMP_TOKEN	30 seconds to 1 year	Contains the token code used to read the client ID from the AMP client ID service. By matching this ID with the Google Analytics ID, users can synchronize when switching between AMP and non-AMP content. Reference: https://support.google.com/analytics/answer/7486764?hl=fr
__utma	2 years after the last activity	This cookie is one of the 4 core cookies of Google Analytics and tracks user actions on the website and measures the performance of the website. Cookies distinguish between users and sessions. It is used to calculate statistics on returning visitors and is updated every time data is sent to Google Analytics.
__utmt*	10 minutes	This cookie is used to limit the request rate of the service and thus restrict data collection on highly frequented websites.
__utmb	30 minutes after the last activity	This cookie is one of the 4 core cookies of Google Analytics and tracks user actions on the website and measures the performance of the website. A cookie identifies new sessions and visits by a user. It is updated every time data is sent to Google Analytics. Any visitor activity during the lifetime of the cookie is counted as a single visit, even if the visitor leaves the website and then returns to it. Visits after the cookie expires are counted as new visits.
__utmc	End of session (browser)	This cookie is one of the 4 core Google Analytics cookies and tracks user actions on the website and measures website performance. Most websites no longer use cookies, but are still configured to provide legacy scan code, also known as urchin. In older versions, it was used with __utmb to identify the visitor.
__utmz	6 months after the last activity	This cookie is one of the 4 main cookies set by Google Analytics to track user behavior and measure website performance. The cookie identifies the location of the visitor’s visit to the website to inform the owner of the location of the user’s visit to the website and is updated each time the data is sent to Google Analytics.
__utmv	2 years after the last activity	Used to store variable data at the individual visitor level. This cookie is created when the developer uses the _setCustomVar method with custom variables at visitor level. This cookie is also used for the deprecated _setVar method. The cookie is updated every time data is sent to Google Analytics.
__utmx	18 months	This cookie is linked to the Google Website Optimizer. It is used to distinguish between two variants of a website that can be presented to visitors as part of an A/B split test.
__utm*	18 months	Used to determine when an A/B or multivariate user participation test ends
_swag_ga_ga*	n.a.	The cookies used assign an identifier to the website visitor and determine statistical data about the website visitor’s visit to the website. This is used to personalize the advertising displayed to users.
__utmd	n.a.	This cookie name appears to be associated with the Google Analytics service, which allows website owners to track visitor behavior and measure website performance. However, Google does not currently document this.
__utmo	n.a.	This cookie activates the functionality of Google Analytics.
__gads	13 months	Is set to enable ad placement or retargeting.
_gd*	Session	Saves a timestamp of the user.
_ga_*	2 years	Is used to retrieve the session status.
_gcl_gb	1 year	The _gcl cookie value contains a version number, followed by a timestamp and campaign information in the format of the GCLID value.

Legal basis
Switzerland: Art. 45c (b) TCA, Art. 17 sentence 1 a) DSG

Place of processing
European Union

Publisher
Google Ireland Limited

Link to privacy policy
https://business.safety.google/privacy/

What data is collected?
Browser information; Click path; Date and time of the visit; Location information; Internet service provider; Device information; Referrer URL; Screen resolution; Mouse movements; Anonymized IP address; Visit duration; Account data; Bounce rates; Downloads; Behavioral data; App updates

Purpose of data collection
Analysis; Marketing; Personalization; Remarketing; Effective control of advertisements

Cookies:

Name	Lifetime	Description
_ga	24 months	Used to differentiate between individual users.
_gid	24 hours	Used to distinguish individual users, but only has a runtime of 24 hours.
_gac_gb_*	90 days	This cookie is only set if Google Analytics 4 is linked to Google Ads. It contains information about Google Ads campaigns.
_ga_*	2 years	Used to save the session status.
FPID	Persistent	Server-side GA identifier
FPLC	24 hours	Hash from FPID for cross-domain linking with GA

Legal basis
Switzerland: Art. 45c (b) TCA, Art. 17 sentence 1 a) DSG

Place of processing
European Union

Publisher
Google Ireland Limited

Description
It is a tag management system. Using Google Tag Manager, tags can be integrated centrally via the user interface. Tags are small pieces of code that can track activities. Script code for other tools is integrated via the Google Tag Manager. The Tag Manager can control when certain tags are activated.

Link to privacy policy
https://business.safety.google/privacy/

What data is collected?
Aggregated tag triggering data; Aggregated data to trigger tags; No data collected

Purpose of data collection
Tag management; Functionality; Generate leads; Website tags management; Manage website tags; Mains analysis; Manage tags and scripts on this website; Ensuring a comfortable use of our website

Cookies:

Name	Lifetime	Description
cookiePreferences	2 years	Cookie settings for registered users
mat_ep	n.a.	Collect cross-page visitor data – this data is used to increase advertising relevance.
_dc_gtm_UA-.*	n.a.	Used by Google Tag Manager to control the loading of Google Analytics script code.
_gcl_au	4 months	Google Tag Manager uses cookies to track and store conversions.
IDE	1 year	It is used to track users across different pages of the website.
NID	182 days	Used by Google to customize ads to your Google search queries.

Legal basis
Switzerland: Art. 45c (b) TCA, Art. 17 sentence 1 a) DSG

Place of processing
European Union

Publisher
Hotjar Limited

Description
Hotjar uses cookies and other technologies to collect information about user behavior and their devices, the IP address of the device (only logged and stored in anonymized form), the screen size, the device type (unique device identifier), information about the browser used, the location (country only), the preferred language in which the website is displayed). Hotjar stores this information in pseudonymous user profiles. Hotjar or we do not use this information to identify individual users or combine it with other data about individual users.

Link to privacy policy
https://www.hotjar.com/legal/policies/privacy

What data is collected?
Browser information; Date and time of the visit; IP address; Device drive system; Referrer URL; Browser type; Geographical location; Screen resolution; Device type; Visited pages; Mouse movements; Domain name; Unique device identifier; Voice information; Clicks; Unique user ID; Survey responses

Purpose of data collection
Advertising; Analysis; Deliver content; Service improvement; Tag management; Cloud computing; Bot protection; Website Security; Online audio distribution; Activate downloads; Feedback; Accept tracking; Measure ad performance; Manage website tags; System security; Selection of simple displays; Measure content performance; Use market research to gain insights into target groups

Cookies:

Name	Lifetime	Description
_hjClosedSurveyInvites	1 year	The Hotjar cookie is set as soon as the user interacts with the survey invitation mode via an external link. This is used to ensure that the same invitation is not displayed again if it has already been displayed.
_hjDonePolls	1 year	Jar of hot cookies. This cookie is set once a visitor has voted using the poll widget. This is used to ensure that the same data set is not displayed again if it has already been created.
_hjMinimizedPolls	1 year	Glass with hot cookies. This cookie is set as soon as a visitor minimizes the survey widget for comments. This is used to ensure that widgets remain minimized while visitors browse your website.
_hjShownFeedbackMessage	1 year	Hotjar cookies are set when the user minimizes or completes incoming comments. This is done so that when the user navigates to another page that is configured for display, the incoming comments are immediately minimized and loaded.
_hjid	1 year	We use Hotjar to better understand the needs of our users and to optimize the offers on this site. Hotjar’s technology enables us to better understand our users’ experience (e.g. how much time users spend on which pages, which links they click on, what they like and dislike, etc.) and helps us to improve our offerings so that user feedback is consistent.
_hjTLDTest	Session	When the Hotjar script is run, we try to determine the most commonly used cookie path instead of the website hostname. This is done so that cookies (if any) can be shared between subdomains. To determine this, we tried to save the _hjTLDTest cookie for different URL substring alternatives until this failed. After this check, the cookie is deleted.
_hjUserAttributesHash	Session	User attributes sent via the Hotjar Discovery API are cached during the session to determine when the attributes have changed and need to be updated.
_hjCachedUserAttributes	Session	This cookie stores user attributes that are sent via the Hotjar Discovery API when the user is not in the sample. Collected attributes are only stored on the Hotjar server when the user interacts with the Hotjar feedback tool, but cookies are used regardless of the presence of the feedback tool.
_hjLocalStorageTest	Under 100 ms	This cookie is used to check whether the Hotjar detection script can use local storage. If yes, set the value 1 in this cookie. Data stored in _hjLocalStorageTest has no expiration time, but is deleted immediately after creation, so the expected storage time is less than 100 ms.
_hjIncludedInPageviewSample	30 minutes	Hotjar uses cookies and other technologies to collect information about the behavior of our users and their end devices (in particular the IP address of the device (is only recorded and stored in anonymized form), the size of the screen, the device type (unique device identifier), information about the browser used for browsing, location (country only), preferred language for displaying our website). Hotjar stores this information in pseudonymous user profiles. Hotjar or we do not use this information to identify individual users or combine it with other data about individual users.
_hjIncludedInSessionSample_*	30 minutes	This cookie is set to inform Hotjar if the user is included in the data sample defined by your website’s daily session limit.
_hjAbsoluteSessionInProgress	30 minutes	Hotjar uses cookies and other technologies to collect information about the behavior of our users and their end devices (in particular the IP address of the device (is only recorded and stored in anonymized form), the size of the screen, the device type (unique device identifier), information about the browser used for browsing, location (country only), preferred language for displaying our website). Hotjar stores this information in pseudonymous user profiles. Hotjar or we do not use this information to identify individual users or combine it with other data about individual users.
_hjFirstSeen	30 minutes	This is set to identify the first session of a new user. It stores a true/false value that indicates whether Hotjar is seeing the user for the first time. This is used by registration filters to identify new user sessions.
hjViewportId	0	Information about the user’s viewing area, such as size and dimensions, is stored here.
_hjRecordingEnabled	n.a.	This is appended to the start of the recording and played when the recording engine is initialized to see if the user is already recording in a particular session.
_hjSessionUser {site_id}	1 year	This cookie is set when the user accesses a page containing a Hotjar script for the first time. It stores the unique Hotjar user ID for that website in the browser. This ensures that subsequent visits to the same website are assigned to the same user ID.
_hjSession{site_id}	30 minutes	This cookie contains current session data. This ensures that subsequent requests in the session window are assigned to the same Hotjar session.
_hjSessionTooLarge	n.a.	This cookie forces Hotjar to stop collecting data if the session becomes too long. WebSocket server signals automatically recognize this when the session size exceeds the limit.
_hjSessionRejected	n.a.	If present, this cookie is set to “1” for the duration of a user session if Hotjar refuses to connect the session to the WebSocket due to server overload. This cookie is only used in rare cases to avoid serious performance problems.
_hjSessionResumed	n.a.	The cookie that is set when the session/record reconnects to the Hotjar server after disconnecting.
_hjIncludedInSample	365 days	Hotjar uses cookies and other technologies to collect information about the behavior of our users and their end devices (in particular the IP address of the device (is only recorded and stored in anonymized form), the size of the screen, the device type (unique device identifier), information about the browser used for browsing, location (country only), preferred language for displaying our website). Hotjar stores this information in pseudonymous user profiles. Hotjar or we do not use this information to identify individual users or combine it with other data about individual users.
_hjDoneTestersWidgets	365 days	Jar of hot cookies. This cookie is set as soon as a visitor enters their information into the “Recruit User Testers” widget. This is used to ensure that the same form is not displayed again once it has been completed.
_hjMinimizedTestersWidgets	365 days	Glass with hot cookies. This cookie is set when a visitor minimizes the website’s user tester widget. This is used to ensure that widgets remain minimized while visitors browse your website.
_hjptid	Session	This cookie is set for Hotjar users who are logged in with administrator rights for team members. This is used for price testing to show administrators consistent prices across the site.
_hjSession_	30 minutes	A cookie that contains data from the current session. As a result, subsequent requests in the session window are assigned to the same Hotjar session.
_hjRecordingLastActivity	Session	It must be in session memory (unlike a cookie). It is updated when the user survey begins and when data is sent via WebSocket (user performs actions that are recorded by Hotjar).
_hjSession.*	n.a.	A cookie that contains data from the current session. As a result, subsequent requests in the session window are assigned to the same Hotjar session.
_hjViewportId	n.a.	User view window information such as size and dimensions are saved here.
_hjSessionUser_*	365 days	Hotjar cookie that is set when a user visits a page containing a Hotjar script for the first time. This stores the unique Hotjar user ID for this page in the browser. This ensures that subsequent visits to the same website are assigned to the same user ID.
_hjSession_*	26 minutes	n.a.
_hjCookieTest	n.a.	n.a.

Local Storage:

Legal basis
Switzerland: Art. 45c (b) TCA, Art. 17 sentence 1 a) DSG

Place of processing
European Union

Publisher
Jetpack

Description
Records various status messages, e.g. module activation request errors returned to the user, error type, description, module name, plugin name.

Link to privacy policy
https://jetpack.com/support/cookies/

Cookies:

Name	Lifetime	Description
tk_ai	Session	Stores a randomly generated anonymous ID. It is used only in the admin area for general Analytics tracking.
jetpackState.*	n.a.	Record various status messages, e.g. module activation request errors returned to user, error type, description, module name, plugin name.
jetpackState[display_update_modal]	n.a.	Stores the value “true” if a mode is to be displayed in the Jetpack dashboard that contains information about the latest Jetpack version.
jetpackState[message]	n.a.	Stores status messages returned to the user for module activation requests.
tk_lr	n.a.	This is a benchmark cookie used to analyze Jetpack benchmark behavior.
tk_or	n.a.	This is a benchmark cookie used to analyze Jetpack benchmark behavior.
tk_qs	n.a.	This cookie collects information about the use of the Jetpack service and is used to improve the user experience.
tk_r3d	n.a.	This cookie is used for internal measurements of user activity to improve the user experience.

Legal basis
Switzerland: Art. 45c (b) TCA, Art. 17 sentence 1 a) DSG

Publisher
Meta Platforms Ireland Limited

Description
Used to record whether the person chooses to stay logged in Content: user ID and various identifying information (e.g., number of logins per account, status of the “Remember” checkbox, etc.)

Link to privacy policy
https://www.facebook.com/privacy/explanation/

What data is collected?
Account information; Usage data; Information provided by the user; Information provided on the profile; Communication data; Respected content; Transaction information; Device information; Identifiers; Interactions with the user interface; Device settings; Time zone; IP address; Voice information; Phone number; Internet service provider; Timestamp of the retrieval; Browser information; Search query; Referrer URL; Device information; Cookie ID; Device ID; Geo-Location; User ID; E-mail address; Click path

Purpose of data collection
Advertising; Analysis; Service improvement; Personalization; Social media; Develop and improve products; Measure ad performance; Selection of simple displays; Create a personalized ad profile; Select personalized ads; Create a personalized content profile; Select personalized content; Measure content performance; Use market research to gain insights into target groups; Store and/or retrieve information on a device

Cookies:

Name	Lifetime	Description
lu	2 years	Used to record whether the person chooses to stay logged in Content: user ID and various identifying information (e.g., number of logins per account, status of the “Remember” checkbox, etc.)
xs	90 days	Used with the c_user cookie to authenticate you to Facebook. Contents: session ID, creation time, authentication value, secure session state, cache group ID.
c_user	90 days	Used in conjunction with the xs cookie to authenticate you with Facebook. Content: Username
m_user	90 days	Used to verify your identity on the Facebook mobile site. Content: Email, user ID, authentication value, version, user agent features, creation time, Facebook version indicator.
pl	90 days	Used to record that the device or browser has been logged in through the Facebook platform. Content: yes/no
dbln	2 years	Used to enable device-based login Content: Connection verification value.
aks	30 days	Determine the login status of people visiting accountkit.com Content: Accountkit Access Token
aksb	30 minutes	Confirm the login with Account Kit Content: Request time value
sfau	1 day	Streamline the recovery process after failed login attempts Content: encrypted user IDs, contacts, timestamps, and other identifying information
ick	2 years	Save the encryption key used to encrypt the cookie
csm	90 days
und	90 days	Cookies for identification, authentication, marketing, and other Facebook-specific features of the Facebook browser.
datr	2 years	Used to prevent the creation of fake/spam accounts. Datr cookies are associated with a browser and not with a person.
sb	2 years	Cookies for identification, authentication, marketing, and other Facebook-specific features of the Facebook browser.
fr	90 days	Used by Facebook to display a variety of advertising products, such as real-time auctions from third-party vendors.
oo	5 years
ddid	28 days	Used to open a specific slot in the advertiser app during installation
locale	7 days	This cookie contains the display location of the user who last logged into this browser. this cookieApparently, it is set only after the user logs out.The lifetime of the locale cookie is one week.
_fbp	4 months	This cookie allows us to serve our ads to users who have visited our website on Facebook or on digital platforms powered by Facebook Ads.
_fbc	2 years	This cookie allows us to serve our ads to users who have visited our website on Facebook or on digital platforms powered by Facebook Ads.
js_ver	7 days	Save the age of Facebook javascript files.
rc	7 days	Used to optimize the performance of the website for advertisers
campaign_click_url	30 days	Stores the Facebook URL where the user landed after clicking on a Facebook ad.
wd	Session	This cookie stores the dimensions of the browser window and is used by Facebook to optimize the display of the page.

Legal basis
Switzerland: Art. 45c (b) TCA, Art. 17 sentence 1 a) DSG

Place of processing
European Union

Publisher
Meta Platforms Ireland Ltd.

Description
This is a tracking technology provided by Facebook and also used by other Facebook services. It is used to track visitors’ interactions with the website (“events”) after they have clicked on advertisements offered on Facebook or other services provided by Meta (“conversions”).

Link to privacy policy
https://www.facebook.com/privacy/explanation

What data is collected?
Browser information; Location information; IP address; Usage data; Device drive system; Device information; Referrer URL; Browser type; User Agent; Geographical location; Facebook User ID; HTTP header; Visited pages; Interactions with advertising, services and products; User behavior; Viewed advertisements; Respected content; Clicked elements – marketing information; Pixel ID; Facebook cookie information; Usage/click behavior; Device ID; Non-confidential custom data; Marketing campaign success; IP address; Location information; Device information; Facebook User ID; Non-sensitive custom data; Pixel specific data; User behavior; Displays viewed; Interactions with advertising, services and products; Marketing Information; Content viewed; Browser information; Conversion targets; Visitor ID; Facebook User ID; Pixel specific data; Browser information; Location information; Device Information;

Purpose of data collection
Advertising; Analysis; Provision of fonts; Service improvement; Marketing; Personalization; Tag management; Payment; Cloud computing; Bot protection; Functionality; Retargeting; Website Security; Conversion tracking; Recommendations; Buyer protection; Feedback; Tracking; Geolocation; Accept tracking; Customer behavior analysis; Analytics; Track; Search results; Success measurement; Access measurement; Reach measurement; Manage tags and scripts on this website; Research; Site identification; Lead generation; Customer rating management; Website monitoring; Provision of online chats; Tracking ID; Facilitate payments; Improve service; Provide a market for labeled data; Trend analyses; Show advertising; Application processing; Provision of software solutions; Digital advertising; Product news; Company news; Sponsoring news; Website design; Creation of target group specific advertising graphics;

Cookies:

Name	Lifetime	Description
_fbp	3 months	Meta-cookies used for website analytics, ad targeting and measurement.
act	1 year	Meta-cookies used for website analytics, ad targeting and measurement.
c_user	1 year	Meta-cookies used for website analytics, ad targeting and measurement.
datr	1 year	Meta-cookies used for website analytics, ad targeting and measurement.
fr	1 year	Meta-cookies used for website analytics, ad targeting and measurement.
m_pixel_ration	1 year	Meta-cookies used for website analytics, ad targeting and measurement.
pl	1 year	Meta-cookies used for website analytics, ad targeting and measurement.
presence	1 year	Meta-cookies used for website analytics, ad targeting and measurement.
sb	1 year	Meta-cookies used for website analytics, ad targeting and measurement.
spin	1 year	Meta-cookies used for website analytics, ad targeting and measurement.
wd	1 year	Meta-cookies used for website analytics, ad targeting and measurement.
xs	1 year	Meta-cookies used for website analytics, ad targeting and measurement.
AA003	3 months	Meta-cookies used for website analytics, ad targeting and measurement.
ATN	2 years	Meta-cookies used for website analytics, ad targeting and measurement.

Local Storage:

Name	Lifetime	Description
lastExternalReferrer	Session	Saves the last external source from which a user came to a meta page or an embedded resource (e.g. pixel).
lastExternalReferrerTime	Session	Saves the time (timestamp) when the last external referrer (i.e. the previous external website from which the user came) was recorded.

Legal basis
Switzerland: Art. 45c (b) TCA, Art. 17 sentence 1 a) DSG

Place of processing
European Union

Publisher
Sourcebuster

Description
Analytical and behavioral cookies that help customize the website for users.

Link to privacy policy
https://sbjs.rocks/#/

Cookies:

Name	Lifetime	Description
sbjs_current	6 months	Analytical and behavioral cookies that help customize the website for users.
sbjs_current_add	6 months	Analytical and behavioral cookies that help customize the website for users.
sbjs_first	6 months	Analytical and behavioral cookies that help customize the website for users.
sbjs_first_add	6 months	Analytical and behavioral cookies that help customize the website for users.
sbjs_migrations	6 months	Analytical and behavioral cookies that help customize the website for users.
sbjs_session	6 months	Analytical and behavioral cookies that help customize the website for users.
sbjs_udata	6 months	Analytical and behavioral cookies that help customize the website for users.

Legal basis
Switzerland: Art. 45c (b) TCA, Art. 17 sentence 1 a) DSG

Publisher
Google Ireland Limited

Description
This is a conversion tracking service. This service records what happens when a user visits a website and clicks on an ad that we place via Google Ads. With conversions, we measure whether users perform a certain action on a website specified by us (e.g. subscribe to a service) after they have clicked on an ad placed by us via Google Ads. This allows users to understand which keywords, ads, ad groups or campaigns led to the desired user interaction.

Link to privacy policy
https://business.safety.google/privacy/

What data is collected?
Date and time of the visit; IP address; Referrer URL; Browser type; Browser language; Cookie ID; User behavior; Clicked ads; Web request

Purpose of data collection
Analysis; Deliver content; Service improvement; Cloud computing; Bot protection; Measuring the success of the marketing campaigns; Conversion tracking; Customer data management; Customer behavior analysis; personalized advertising content; Conversion optimization

Cookies:

Name	Lifetime	Description
test_cookie	15 Minuten	Test whether your browser allows the installation of cookies. Contains no identifiers.
IDE	1 year	Contains a randomly generated user ID. With this ID, Google can identify users on various websites and show them personalized advertising.
_gcl_aw	90 days	This cookie is set when a user clicks on a Google ad to visit a website. It contains information about the clicked ad so that successes such as an order or a contact request can be assigned to the ad.
_gcl_dc_	90 days	This cookie is set when a user clicks on a Google ad to visit a website. It contains information about the clicked ad so that successes such as an order or a contact request can be assigned to the ad.
_gcl_ls	Persistent	Used for measuring ad performance and optimizing advertising-

Legal basis
Switzerland: Art. 45c (b) TCA, Art. 17 sentence 1 a) DSG

Place of processing
European Union

Publisher
Google Ireland Limited

Description
This is a remarketing service. Remarketing enables users to present interest-based advertisements to users of websites on other websites in the Google Display Network, such as Google Search or YouTube. For this purpose, the user’s interactions, such as the products and services they are interested in, are analyzed. It enables users to show targeted advertising to users on other websites even after they have visited this website.

Link to privacy policy
https://business.safety.google/privacy/

What data is collected?
Browser information; Date and time of the visit; IP address; Device information; Referrer URL; Visited pages; Advertising code; Visit duration; Content in which the user is interested; Website usage; Other information on the use of websites

Purpose of data collection
Advertising; Deliver content; Service improvement; Payment; Cloud computing; Remarketing; Tracking the user action; Feedback; User journey analysis; Contract fulfillment; Provision of software solutions; Provide a market for labeled data

Cookies:

Name	Lifetime	Description
IDE	12 months	Contains a randomly generated user ID. With this ID, Google can identify users on various websites and show them personalized advertising.
test_cookie	15 Minuten	Test whether your browser allows the installation of cookies. Contains no identifiers.
__Secure-SSID	2 months	To store information about how you use this website and what advertisements you may see before you visit this website. It is also used to personalize ads on Google websites by recording your recent searches, your previous interactions with advertisers’ ads or search results, and your visits to advertisers’ websites.
__Secure-APISID	66 days	For targeting purposes, to create a website visitor’s interest profile in order to display relevant and personalized Google ads.
__Secure-HSID	66 days	For security purposes, an encrypted and digitally signed record of a user’s Google Account ID and last login time, which enables Google to verify a user’s identity, prevent fraudulent use of identifiers and protect user data from unauthorized use. It can also be used for targeting purposes to display relevant and personalized advertising content.
__Secure-3PAPISID	2 years	For targeting purposes, to create a website visitor’s interest profile in order to display relevant and personalized Google ads.
__Secure-3PSID	2 years	For targeting purposes, to create a website visitor’s interest profile in order to display relevant and personalized Google ads.
__gads	No information	for ad serving or forwarding

Legal basis
Switzerland: Art. 45c (b) TCA, Art. 17 sentence 1 a) DSG

Place of processing
European Union

Publisher
TikTok Technology Limited

Description
We use the TikTok pixel to improve our marketing campaigns, including tracking conversions from TikTok ads, building audiences, optimizing TikTok ads on third-party websites and apps for current and future visitors, and retargeting people who have previously taken marketing actions on our website or TikTok ads. information about the use of TikTok content and interactions on the website.

Link to privacy policy
https://www.tiktok.com/legal/cookie-policy?lang=de

Cookies:

Name	Lifetime	Description
_ttp	13 months	This tracking cookie is used to evaluate and measure the execution of various marketing campaigns and strategies on TikTok.
_tt_enable_cookie	13 months	This tracking cookie is used to evaluate and measure the execution of various marketing campaigns and strategies on TikTok.

Other:

Name	Lifetime	Description
tt_appInfo	Session	Used by the social network TikTok to track the use of embedded services.
tt_pixel_session_index	Session	Used by the social network TikTok to track the use of embedded services.
tt_sessionId	Session	Used by the social network TikTok to track the use of embedded services.

Legal basis
Switzerland: Art. 45c (b) TCA, Art. 17 sentence 1 a) DSG

Publisher
Google Ireland Limited

Description
This cookie stores your preferences and other information, including your preferred language, the number of search results you want to see on the page, and whether you want to enable Google’s SafeSearch filter.

Link to privacy policy
https://policies.google.com/privacy?hl=en

What data is collected?
IP address; Device information; Referrer URL; Viewed videos

Purpose of data collection
Show videos; Service improvement; Payment; Cloud computing; Session management; Provide a market for labeled data

Cookies:

Name	Lifetime	Description
PREF	8 months	This cookie stores your preferences and other information, in particular the preferred language, the number of search results to be displayed on your page and whether or not you wish to have Google’s SafeSearch filter activated.
VISITOR_INFO1_LIVE	6 months	This cookie is set by Youtube to track user preferences for Youtube videos embedded in websites. It can also determine whether the website visitor is using the new or old version of the YouTube interface.
use_hitbox	Immediately	This cookie increases the “Views” counter of the YouTube video.
YSC	Session	Registers a unique ID to keep statistics on which YouTube videos the user has watched.
VISITOR_PRIVACY_METADATA	180 days	Saves session data
__Secure-ROLLOUT_TOKEN	180 days	Registers a unique ID to keep statistics on which YouTube videos the user has watched.
LAST_RESULT_ENTRY_KEY	Session	Used to track user interaction with embedded content.
nextId	Session	Used to track user interaction with embedded content.
requests	Session	Used to track user interaction with embedded content.
TESTCOOKIESENABLED	1 day	Used to track user interaction with embedded content.
remote_sid	Session	Necessary for the implementation and functionality of YouTube video content on the website.
__sak	Unknown	Unknown
yt-player-bandaid-host	5 days	Holds player settings/fallback info for the embedded YouTube player.
DEVICE_INFO	n.a.	YouTube cookie with device/player information for playback/optimization.
_Secure-YEC	1 year	This is used to save the user’s video player settings for embedded YouTube videos.
__Secure-YNID	1 day	Management of user settings and control of individualized advertising

Local Storage:

Name	Lifetime	Description
yt-remote-cast-available	Session	YouTube saves user settings when viewing YouTube videos that are embedded on other pages
yt-remote-cast-installed	Session	YouTube saves user settings when viewing YouTube videos that are embedded on other pages
yt-remote-connected-devices	Persistent	YouTube saves user settings when viewing YouTube videos that are embedded on other pages
yt-remote-device-id	Persistent	YouTube saves user settings when viewing YouTube videos that are embedded on other pages
yt-remote-fast-check-period	Session	YouTube saves user settings when viewing YouTube videos that are embedded on other pages
yt-remote-session-app	Session	YouTube saves user settings when viewing YouTube videos that are embedded on other pages
yt-remote-session-name	Session	YouTube saves user settings when viewing YouTube videos that are embedded on other pages
#-#	Session	Used to track user interaction with embedded content.
iU5q-!O9@$	Session	Registers a unique ID to keep statistics of the videos from YouTube that the user has watched.
yt.innertube::nextId	Persistent	Registers a unique ID to keep statistics of the videos from YouTube that the user has watched.
yt.innertube::requests	Persistent	Registers a unique ID to get statistics of the videos from YouTube that the user has watched
ytidb::LAST_RESULT_ENTRY_KEY	Persistent	Used to track user interaction with embedded content.
yt-player-bandwith	Persistent	Saves measured bandwidth/quality preferences of the player to optimize playback.
yt-player-headers-readable	Persistent	Flag/metadata of the player (header/modules) – Performance/functionality.

Other:

Name	Lifetime	Description
YtIdbMeta#databases	Persistent	Used to track user interaction with embedded content.
ServiceWorkerLogsDatabase#SWHealthLog	Persistent	Necessary for the implementation and functionality of YouTube video content on the website.

Legal basis
Switzerland: Art. 45c (b) TCA, Art. 17 sentence 1 a) DSG

Place of processing
European Union

Publisher
Google Ireland Limited

Description
We have integrated maps from Google Maps to offer you a better browsing experience on our website.

Link to privacy policy
http://www.google.com/intl/de/policies/privacy/

What data is collected?
Date and time of the visit; Location information; IP address; Usage data; URL; Search terms; Geographical location; IP address; Use of the embedded map service (clicks, moving the map view, etc.); URLs

Purpose of data collection
Deliver content; Provision of fonts; Service improvement; Show cards; Personalization; Show content; Social media; Website Security; Displaying the cards; Improvement of Google products and service; Provide a market for labeled data

Cookies:

Local Storage:

Legal basis
Switzerland: Art. 45c (b) TCA, Art. 17 sentence 1 a) DSG

Place of processing
European Union

Publisher
Google Ireland Limited

Description
Google reCAPTCHA is a service that attempts to distinguish between humans and bots in order to prevent fake contact requests (spam).the IP address is transmitted by default when external content is requested. If you are logged into your Google account when using Google reCAPTCHA, further data about you may be collected.

Link to privacy policy
https://policies.google.com/privacy?hl=en

What data is collected?
Click path; Click path; Date and time of the visit; IP address; Device drive system; Device information; Geographical location; Browser language; Browser plugins; Mouse movements; User behavior; Time spent on a page; User input; IP address; Date and time of the visit; Click Path; Time spent on the page; Website visitor behavior; Javascript objects; Browser plug-ins

Purpose of data collection
Analysis; Deliver content; Service improvement; Tag management; Payment; Payment; Bot protection; Spam prevention; Fraud detection; Website Security; Conversion tracking; Tracking; Provision of online forms; Accept tracking; Customer behavior analysis; Affiliate marketing; Content provision; Provide a market for labeled data; Media distribution; and for other administrative purposes; Content sharing; Passed on to Apple; Product development; Content Management System; Use of the site

Cookies:

Name	Lifetime	Description
_GRECAPTCHA	180 days	This cookie is set so that Google can provide risk analysis about the activities observed by Google reCAPTCHA
IDE	365 days	Used to log and record user actions on the website for advertising purposes.
1P_JAR	30 days	This cookie contains information about how end users use this website and what advertisements end users may have seen before visiting this website.
ANID	273 days	The “ANID” cookie, on the other hand, is used to display Google advertising on websites that do not belong to Google.
CONSENT	19 years	This cookie contains information about how end users use this website and what advertisements end users may have seen before visiting this website.
NID	182 days	Used by Google to customize ads to your Google search queries.
DV	10 minutes	Used by Google Analytics to personalize advertising.
mc_session_ids.*	n.a.	This cookie is set by the ReCaptcha provider. The Captcha plugin uses it for website forms.

Local Storage:

Name	Lifetime	Description
_grecaptcha	365 days	This cookie is used to assign an identifier to a website visitor and to collect statistics about website visitors’ visits.
rc::a	Persistent	This cookie can be used to distinguish humans from robots.

Legal basis
Switzerland: Art. 45c (b) TCA, Art. 17 sentence 1 a) DSG

Place of processing
European Union

Datenschutz

1. Was machen wir?

2. Worüber informieren wir?

3. Begriffsdefinitionen

3.1 Was sind personenbezogene Daten?

3.2 Welche personenbezogenen Daten bedürfen eines besonderen Schutzes?

3.3 Was ist die Verarbeitung personenbezogener Daten?

3.4 Was bedeutet die Weitergabe personenbezogener Daten?

4. Wie können Sie uns kontaktieren?

5. Bleibt unsere Datenschutzerklärung immer gleich?

6. Allgemeine Grundsätze

6.1 Welche Daten erheben wir von Ihnen und von wem erhalten wir diese Daten?

6.2 Unter welchen Voraussetzungen verarbeiten wir Ihre Daten?

6.3 Wie können Sie Ihre Einwilligung widerrufen?

6.4 In welchen Fällen dürfen wir Ihre Daten an Dritte weitergeben?

6.5 Wie lange bewahren wir Ihre Daten auf?

6.6 Wie schützen wir Ihre Daten?

6.7 Welche Rechte haben Sie?

7. Einzelne Datenverarbeitungsvorgänge

7.1 Bereitstellung der Website und Erstellung von Logfiles

7.2 Tracking-Pixel

7.3 Bewertungen

7.4 Kontakt

7.5 Erfolgs- und Reichweitenmessung

7.6 Cookies

Technically necessary

WooCommerce

Cloudflare

Cloudflare

Cookie Consent Manager CCM19

Analysis / Statistics

Elfsight

Display & Video 360

Google Analytics

Google Analytics 4

Google Tag Manager

Hotjar

Jetpack

Facebook

Meta Pixel

Sourcebuster

Advertisements / Ads

Google Ads Conversion Tracking

Google Ads Remarketing

TikTok Pixel

Personalization

Gravatar

Google Fonts

Social media

YouTube Video

Other

Google Maps

Google reCAPTCHA

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